This decade’s most important marketing question: What data rights do advertisers possess?

Google’s move to reduce advertisers’ visibility into search terms reporting raises big questions about data access in the age of automation.

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Predictions for holiday 2020 V400.0? Be ready for anything

Consumer inboxes will likely see a tidal wave of email during the holiday season so let’s dive into a few ways to get noticed.

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How to take an agile approach to strategic marketing planning

Implementing agile marketing in the planning process results in better internal communications and client relations.

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How to find value for your martech stack

How to find the best value for apps, tools and platforms in your martech stack. Recommendations for best products to stretch your marketing budget.

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Women in tech report continuing discrimination and harassment

Women of color face more harassment.

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Join us online for Search Marketing Expo, December 8-9

The site is up and registration is open! Book your pass now to secure the lowest rates!

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Google custom audiences, the combo of custom affinity and custom intent audiences, now live

How custom audiences work for Display, Discovery, Gmail and YouTube campaigns.

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