Wednesday, May 5, 2021

New Pega products, Microsoft Ads integration: Wednesday’s daily brief

Plus, platforms tackle getting more done in emails

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Tuesday, May 4, 2021

Pega releases new products, adds low-code capabilities

Pega is supporting the work of citizen developers, while aiming to solve for the complexity that creates

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Demandbase, buyer-driven marketing: Tuesday’s daily brief

Plus, what consumers want from email

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Demandbase announces major acquisitions, shifts focus from ABM

InsideView and DemandMatrix will be integrated into a broad B2B go-to-market offering

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Monday, May 3, 2021

5 Strategies to Become A More Impactful, Buyer-Driven Marketing Org

In B2B, the buyer is in charge. It’s time to adopt buyer-driven marketing strategies

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Best rates on SMX Advanced end Saturday – act now!

Secure your $199 All Access pass now and join us online, June 15-16, for a truly advanced training experience.

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Ad revenue up for Facebook & Twitter, Amazon buyers’ remorse: Monday’s daily brief

Plus, the hazards of credit card targeting

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