Tuesday, March 3, 2020

10 reasons to attend SMX Advanced

Learn experts-only tactics, tips, and techniques that can be immediately implemented to drive traffic, convert visitors, and grow your business!

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Martech Minute: Thunderhead’s ThunderBay, Piano’s new DMP, Zoom helps China

A quick round up of the latest marketing technology news and announcements.

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Monday, March 2, 2020

Soapbox: What if I told you PDF’s biggest moment is yet to come?

Opening PDFs in-browser has become the new norm, offering new ways to target and measure using this format.

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Soapbox: Brand authority is the most underrated marketing goal

A customer will nearly always choose a brand they’ve consistently seen as an authority over a brand that impressed them once.

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Amazon and digital commerce top traditional retailers in satisfaction scores

However most “internet retailers” in the study also operate brick-and-mortar stores.

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TikTok, the internet’s shiny new toy

Problems abound when it comes to monetizing TikTok in any sort of substantial way.

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MarTech Minute: DocuSign buys Seal Software, Sidecar updates, Intercom’s Resolution Bot

A quick round up of the latest marketing technology news and announcements.

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