Bizible launches first self-service custom attribution for B2B

The new service also offers machine learning-generated recommendations.

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Act now: SMX West early bird rates expire next week

Join us at SMX West March 21–23 for three days of SEO and SEM tactics, growth hacks and strategies that will improve your search marketing performance immediately. Register now and save $200 off on-site rates. With an All Access Pass, here’s what you’ll get: Tactics you’ll implement...

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5 undeniable signs your competition is beating you online

Do your rivals have a superior website or rank better on Google? Contributor John Lincoln takes a look at five indicators that you may be falling behind your competitors online.

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Facebook starts opening its black box to keep advertisers from avoiding Audience Network

Criticized for a lack of transparency, Facebook has started making concessions, including talks about private marketplaces.

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A look back at the stats behind the 2016 Facebook holiday advertising season

Columnist Andrew Waber takes a look at Facebook advertising activity during the holiday season to uncover trends that will help you stay ahead of the curve.

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KFC bringing Colonels to Super Bowl LI for its 1st appearance as a Super Bowl brand

The campaign will include three teaser ads leading up to its official Super Bowl spot starring Rob Riggle and Billy Zane as Kentucky Colonels.

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Pinterest introduces Search ads with Keyword and Shopping campaigns

The new offerings should help Pinterest scale its advertising efforts.

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